Hustle Smarter Course:
- Purple Elephant Bookkeeping
- Jan 31
- 3 min read
Updated: Feb 4
Your 8-Week Blueprint for Product-Based Business Success
If you're ready to turn your product-based side hustle into a thriving business, you've come to the right place. Whether you're just starting out or looking to level up, the Hustle Smarter 8-week course has everything you need to make your business soar—without the guesswork.
What’s the Hustle Smarter Course All About?
This isn’t your typical course. Hustle Smarter is your roadmap to success, designed for product-based entrepreneurs who are ready to take their business to the next level. Here's what you'll be learning:
1. Business Basics
The foundation is everything. In this module, we’ll cover the essential topics that every business owner needs to understand, including different business entities, permits, and how to protect your business legally.
2. Targeted Marketing
Marketing is key, but it's got to be targeted. We’ll dive into how to identify your Ideal Customer Avatar, so you know exactly who you’re talking to and how to speak their language. When you get this right, marketing becomes so much easier!
3. Branding & Sales Strategy
How do you stand out in a crowded market? Branding. In this section, you’ll learn how to brand your products for a variety of sales channels—online, wholesale, retail, or markets—so that your products are memorable and compelling.
4. Smart Pricing & Shipping
Pricing can make or break your business, and shipping is often where costs can add up. We’ll cover effective pricing strategies that keep your margins healthy and dive into the nuts and bolts of shipping, so you don’t lose money on either end.
How It Works:
This 8-week course is designed to give you real-world, actionable steps each week. Here’s how it’s structured:
Weekly Lessons: Each week, we focus on a different aspect of starting or growing your product-based business. Plus, most lessons include real-life stories about my journey as a baker—lessons I learned the hard way that I’m eager to share.
Q&A Sessions: Every Friday, we’ll host a live Q&A where you can ask questions about that week’s lessons and get feedback tailored to your business.
Private Facebook Community: You won’t be going through this journey alone. Join a supportive community of entrepreneurs who understand the highs and lows of building a business. It’s a place where you can share wins, get feedback, and connect with like-minded people.
Who Is This Course Perfect For?
Hustle Smarter is ideal for a wide range of product-based businesses looking to grow and scale. This course is perfect if:
Home Bakers: If you're a home baker looking to expand your sales and grow your brand, this course is tailored for you. Learn how to take your baking business from side hustle to full-fledged brand.
Retail or Boutique Stores: Whether you’re in physical retail or managing a boutique, you’ll gain valuable insight into marketing, branding, and pricing to get more customers in the door (or on your site!).
Online or E-commerce Businesses: If you’re running an e-commerce business, this course will help you fine-tune your online sales strategy, improve your shipping logistics, and master pricing.
Product Makers: Whether you're creating candles, shirts, crafts, or any other product, Hustle Smarter can help you with everything from branding to shipping.
You’ll Love Hustle Smarter If:
This course is perfect for entrepreneurs who are ready to take their business to the next level and want a clear, step-by-step blueprint to do it. You’ll love this course if:
You’re tired of guessing and want clear, actionable steps to grow your business.
You’ve already started selling your products and want to expand, especially if you’re working with a limited budget.
You’re ready to commit to learning and growing, and you’re open to dedicating time each week to this process.
You want a community of fellow go-getters where you can share your wins and get constructive feedback.
Who Should Skip This Course?
As with anything, this course isn’t for everyone. If you’re in one of these situations, you will gain better insight in our Business Advice 1:1 sessions that can be booked below:
You’re experiencing steady growth but need clearer long-term goals.
You’re not yet ready to scale production or focus on business strategy.
You’re already overwhelmed with demand and need better systems in place.
You’re looking for hands-on troubleshooting with business issues rather than a focus on growth.
Ready to Get Started?
If this sounds like the right fit for you, don’t wait! The Hustle Smarter 8-week course is ready to help you transform your business. And the best part? You get our Free Tips To Promote Your Business when you sign up to be notified!
Investment: $149. The course starts March 3rd.
Instead of feeling lost or unsure, this course will give you the clarity and tools you need to succeed—step by step. Let’s Hustle Smarter together.
Have questions or want to chat about it? Email us at megan@purpleelephantgroup.com
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